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GTP iCommerce News

Setting Up a Business Facebook Account

Jul 8th 2009

Facebook is massively popular in Australia and across the world.  You can create a Business page for your web site on facebook.

This link will show you how to sign up for your business facebook account.

Watch the short video here


Regards

Dale Carter
GTP Web Design Perth

Twitter for Business

Jul 5th 2009

Hi all,  I would recommend setting up a twitter account at www.twitter.com and use your name or your business name as soon as possible.  TV shows, politicians, celebrities, and businesses managing their branding are setting up twitter accounts. 

Here is an article on twitter that I found interesting about how business is turning to twitter. .http://www.news-herald.com/articles/2009/07/05/news/nh1115471.txt

I've only recently starting playing with twitter but its becoming as big as myspace and facebook so its one to keep an eye on and I feel its better to explore it now, rather than later.

As a business you can use your twitter account to alert your followers to updates you have made to your web site like new information, new products, price changes, new pictures, special offers, in store offers, clearance offers, new seasons offerings, mystery packages, competitions, winners, voucher codes.

Once you have set up a twitter account, their are other sites like www.twollow.com and www.twollo.com and http://www.ifollowback.com/  which can enable you to build a following of people who are related to product.  I wont go into how these work as I am only new to twitter myself and I am sure some of you have been twittering for a while.  However I set all up in 15 minutes and started getting followers very quickly - you should do the same.  Ive been told to clear out non follow back twitterer's once a week using http://dossy.org/twitter/karma/ .  I'll check this one out later.

If you build up a following of your clients on your twitter account it is an easy way to communicate with them immediately and inexpensively in a similar way to email marketing.  The advantage of a twitter post to your database is that its limited to 140 characters so all the worry about what the heck to I put in my email newsletter is removed.  You can communicated with your database far more frequently on a more personable note.  Please note - you should also continue to use an email marketing strategy.

We can also then put in a link on your web site "Follow me on Twitter" as an alternative to someone signing up to your database.  I don't think we should do this until you get familiar with twitter and are happy to use it regularly.

One to consider

Regards

Dale Carter
GTP Web Design Perth

Ok - What's my twitter account - currently is is www.twitter.com/perthwebdesign/    follow me here.  Excuse me if I stumble a little bit while figuring out how best to work twitter. : )

How To Set Up Online Gift Vouchers

Jun 17th 2009

We have created a quick video on how to create gift vouchers for use in e-commerce web sites.

You can create say a $20.00 voucher and send out a code for your customers to use.  You can set a minimum spend amount as well as an expiry date.

View the video

Regards

Dale




Email Newsletter Instructions

Jun 14th 2009

We have updated support information for sending out email newsletters and created a word document with information written out step by step.

The help document can be located under GTP Contact>>Help Document

Regards

Dale




Bright Shiny Objectitus

Jun 4th 2009

As a sufferer of Bright Shiny Objectitus - I found this video useful.  Click on the 4 arrows to see full screen as height of window is too small

 

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